The MOZ domain authority (DA) is a rising star when it comes to gauging how well a domain will perform. With over 10 years of experience and a host of benefits Page Rank (PR) simply cannot give, many believe MOZ DA is the new PR. But is that true?
A website that has a rank of at least 35 has some sort of Authority. In order to measure the DA of the website, a number of metrics such as mozTrust, root domains, number of total links and mozRank are combined. Domain Authority also looks at aspects such as SEO, content, and how often they buy moz da backlinks.
Google introduced their Page Rank algorithm and it is used to measure the equity of links. One of the major factors that influence the PR of a website is how much they buy backlinks.
The one thing common between Domain Authority and Page Rank is that both check how often a site will buy moz da backlinks. Today, the DA is replacing PR because DA covers a vast domain compared to its predecessor. Domain Authority is a third party algorithm whereas Google itself calculates Page Rank.
Domain Authority measures websites on a scale of 0 to 100, but PR only measures in terms of 0 to 10. Moreover, DA can measure the relationship between the website and the search engine results page (SERP).